Product Manager (Specialty Care), Baltics
A leading pharmaceutical company is seeking a dynamic and experienced Product Manager to drive marketing strategies and execution for specialty care products across the Baltics. This strategic role involves developing comprehensive marketing campaigns, conducting market analysis, and collaborating with cross-functional teams to maximise market penetration and product adoption in assigned therapeutic areas.
Job Description
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Status
Applications are open
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Posted
4 months ago
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Function
- Commercial Operations (Marketing)
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Industry
- Pharmaceuticals (Rx)
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Therapeutic Areas
- Immunology
- Nephrology
- Psychiatry
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Seniority
- Experienced
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Eligibility
- EU/EEA/EFTA citizenship or a current permit to work and reside in Estonia/Latvia/Lithuania.
Company Offers
- Attractive compensation package with benefits (annual bonus, company car, health/life insurance, etc.).
- New challenges and career development prospects within a growing company.
- High level of responsibility and independence.
- Supportive and friendly working environment.
- Hybrid work model (flexibility to work from home and office).
Requirements
- Bachelor’s or equivalent degree in Life Sciences. Postgraduate education in Business Administration or Marketing (e.g. MBA) would be advantageous.
- At least 5 years of Marketing experience within an international pharmaceutical company, including new product launches (ideally biological medicine).
- Established professional relationships with specialist doctors (ideally rheumatologists, gastroenterologists, nephrologists or neurologists/psychiatrists).
- Excellent communication, leadership and decision-making skills (ability to influence).
- Fluency in English and Estonian/Latvian/Lithuanian, both written and spoken. The ability to speak Russian would be advantageous.
- Computer literacy (Microsoft Office tools).
- Willingness to travel up to 20% of the time.
Main Duties & Responsibilities
- Conduct market analysis to gather insights on customer needs, preferences, and trends to inform marketing strategies.
- Develop marketing strategies and plans for company’s portfolio in assigned therapeutic areas with sales, medical, and regulatory teams.
- Execute marketing campaigns including digital/print advertising, email marketing, and events within A&P budget while ensuring regulatory compliance.
- Collaborate with sales and medical teams on sales enablement programs, product training, and sales tools development.
- Manage relationships with key opinion leaders, medical societies, patient groups, and stakeholders to drive product awareness and adoption.
- Monitor marketing performance metrics including sales data, market share, and campaign results to optimise strategies.
- Provide strategic input for pipeline development and new product strategies in collaboration with portfolio and medical departments.
- Ensure compliance with local pharmaceutical regulations through coordination with internal departments.