Product & Multichannel Marketing Manager, Baltics

An exciting and challenging career opportunity became available for an experienced marketer to join a global pharmaceutical company in Estonia. This combined role involves conventional planning and implementation of marketing strategies for company's Ophthalmology portfolio, as well as responsibility for driving the Digital Strategy for the rest of company's portfolio across the Baltics, to ensure the correct information is delivered to the right person in the right format and at the right time.

Job Description

  • Status

    Position has been filled

  • Posted

    12 years ago

  • Employment Type

    • Permanent (Full-time)

  • Function

    • Commercial Operations (Marketing)

  • Industry

    • Pharmaceuticals

  • Therapeutic Area

    • Ophthalmology

  • Seniority

    • Experienced

  • Location

    • Tallinn, Estonia

  • Eligibility

    • EU/EEA/EFTA citizenship or a current permit to work and reside in Estonia.

  • Recruiter

Company Offers

  • An attractive compensation package with benefits (company car, health insurance, performance bonus, etc.);
  • A new challenge and prospects of career progression within a growing company;
  • A high level of responsibility and independence.

Requirements

  • University degree (preferably in Life Sciences or Pharmacy). Postgraduate education in Business or Economics would be desirable and advantageous;
  • At least 3-4 years marketing experience, including multi channel marketing (especially digital marketing), within pharmaceutical industry;
  • Good market knowledge and excellent relationship with Key Opinion Leaders and suppliers;
  • Excellent communication, leadership and decision making skills (ability to influence).
  • Fluency in Estonian and English, both written and spoken. Ability to at least speak and read in Russian;
  • Computer literacy (Microsoft Office tools);
  • High level of drive and ambition for optimal business results;
  • Prepared to travel locally and internationally.

Main Duties & Responsibilities

  • Implementing and executing local marketing strategies;
  • Monitoring market and competitors’ performance on a regular basis;
  • Developing local promotional materials in line with global guidelines;
  • Responsibility for marketing budget of assigned portfolio;
  • Preparation of plans and programmes to achieve long/short term targets;
  • Communicating with KOLs and key customers (retail, hospitals, government institutions, etc);
  • Providing product education to Field Force and Customers (in collaboration with medical team);
  • Providing support to local brand teams to integrate MCM into their planning;
  • Ensure differentiation in the market by providing solutions that respond to customer needs;
  • Ensuring channel coordination across all the portfolio;
  • Ensuring products and solution integration at customer level;
  • Reporting to the regional Product Group Manager.